Nicola Raimondo

Nicola founded OpenScouter in 2025 while studying for his MBA at Imperial College Business School.

The premise is simple. Most product teams ship to thousands of customers, test with five (often friends or colleagues), and almost never with the 1-in-5 of users who are neurodivergent.

The cost of that gap is hidden in plain sight. Automated scanners catch 30% of usability issues. A/B tests work 14% of the time when used to inform design decisions. Only 1 in 14 frustrated users complain. The UK alone loses £17 billion a year to abandoned online purchases.

OpenScouter closes that gap by running real testing sessions with neurodivergent participants.

Each session captures three behavioural data streams in parallel: interaction (clicks, scrolls, U-turns, rage clicks), voice (think-aloud commentary), and facial expression (emotional reactions through computer vision).

The three streams correlate in real time. Product teams get usability insights they can act on within hours, not weeks.

Nicola is Italian, originally from Milan, and has built his career in London. He speaks at industry events across Europe on behavioural research, inclusive product design, and the economics of testing with real, diverse users.