White-Label User Research
White-label user research lets an agency run studies and deliver reports under its own brand, with the underlying platform staying invisible to the client.
White-label user research means an agency runs studies on a platform that carries the agency's brand, not the vendor's. The client sees the agency's work, and the tooling behind it stays in the background.
For agencies this matters commercially. Research becomes a service they own end to end, part of their offer and their margin, rather than a third-party tool they resell. It also keeps the client relationship clean and the agency's brand front and centre.
The practical requirements are branded reports, the ability to bring the client's own testers or a recruited panel, and pricing that flexes with project volume.
OpenScouter supports white-label usability testing for agencies, so studies, dashboards, and reports can be delivered under the agency's brand, on on-demand pricing.
